Our Vision & Purpose Our Vision At the Bega Group, our vision is to become The Great Australian Food Company. We aspire to be the first choice for Australians when it comes to quality, nutritious, and delicious food and beverages. We aim to build enduring brands that resonate with our customers, reflecting our commitment to quality, integrity, and community values. Our Purpose Our purpose is: creating great food for a better future. We believe that food is more than just sustenance; it brings people together and enriches lives. By focusing on: Great Food: We are dedicated to producing high-quality, sustainable, and nutritious products that meet the needs of our diverse consumers Great People: Our team is our greatest asset. We foster an inclusive culture where every voice is valued, and everyone is empowered to contribute to our shared success Great Aspirations: We continuously strive for excellence, seeking innovative ways to enhance our offerings and operations while remaining deeply connected to our roots Greater Good: We are committed to making a positive impact in our communities and the environment. By supporting local agriculture and responsible sourcing, we contribute to the wellbeing of future generations Our values Our values guide our actions and decisions as we work toward our purpose: Grow our people: We invest in the development and wellbeing of our team Passion for the customer and consumer: We place our customers at the heart of everything we do. Invest in our future: We focus on long-term sustainability and innovation Support each other: We foster a culture of collaboration and respect These values shape our culture and inspire our commitment to creating lasting value for our customers, communities and shareholders. Together, we’re not just making food—we’re building a legacy of quality and care that benefits all Australians.